As anticipation builds for the highly awaited Cheltenham Festival 2024, Betting.bet, the popular betting publication, is taking proactive steps to ensure attendees are prepared for potential wet weather. Recognising the importance of keeping racegoers dry and comfortable, Betting.bet has announced a generous initiative to distribute thousands of umbrellas throughout Cheltenham town.
The Cheltenham Festival is one of the most prestigious events in the horse racing calendar, drawing crowds from around the world. With the festival scheduled to take place from March 12th to March 15th, the weather forecast predicts some rainfall during the event. In response, Betting.bet is rolling out an extensive umbrella giveaway campaign aimed at enhancing the experience of attendees and ensuring they can fully enjoy the festivities regardless of the weather conditions.
“We understand that unpredictable weather can impact the enjoyment of outdoor events like the Cheltenham Festival,” said Jonathan Smith, Marketing Director at Betting.bet. “As a company deeply invested in the community and passionate about enhancing customer experiences, we are excited to launch this initiative to provide racegoers with essential protection from the rain. Our goal is to contribute to a more enjoyable and memorable experience for everyone attending the festival.”
The umbrella giveaway campaign will see Betting.bet representatives stationed at strategic locations throughout Cheltenham town, including near train stations, bus stops, and popular gathering spots. These representatives will distribute high-quality umbrellas free of charge to locals and visitors alike, ensuring that everyone has access to protection against the elements during the Cheltenham Festival.
You can find a list of Betting.bet umbrella collection points here
In addition to the umbrella giveaway, Betting.bet will also be running special promotions and offers throughout the festival period, providing racegoers with exciting opportunities to enhance their betting experience and potentially win big on the races.
“We’re committed to going above and beyond to support the Cheltenham community and make a positive impact during this iconic event,” added Smith. “By providing free umbrellas and offering engaging promotions, we hope to add an extra layer of enjoyment and convenience for attendees, allowing them to focus on the thrilling races and festivities ahead.”
Betting.bet invites everyone attending the Cheltenham Festival to keep an eye out for their representatives and claim their complimentary umbrella to stay dry and comfortable throughout the event.
Media Contact:
Emma Thompson
Public Relations Manager
Email: pr@betting.bet
