To expand the potential use cases of NFT and Decentralized Autonomous Organizations (DAOs), Sony Network Communications has partnered with smart contract platform Astar Network. The online initiative is scheduled to run for three months, between March and June. Industry experts and developers from crypto-related companies such as Dragonfly, Alchemy Venture and Fenbushi Capital will jointly provide information and training around Web3. Individuals interested in participating in this initiative must register between February 17th and March 6th.
For SonyThis initiative aims to explore how blockchain could solve problems that exist in the gaming, entertainment, music and imaging industries, a Coindesk report said on Friday February 17.
“You will be able to make direct connections, get feedback and join valuable top-level sessions for free Web3 innovators. You will also receive technical and financial support. Good products can also be considered for investment by Sony,” said Astar Network in a blog entry.
Sony and Astar will review all applications and select those that will proceed to the incubation phase. In June, as the initiative nears completion, the Tokyo-based headquarters of Sony Group Corporation will host a demo day for incubated projects.
The initiative comes against the background of Sony drums his experimentation with the NFT sector to connect with New Age consumers. The media and technology conglomerate has reason to be happy integrate NFTs featuring artists and songs that are part of his label.
In 2021, Sony had partnered with AMC Theaters to offer NFTs themed about Spider-Man to movie audiences.
Last year in April, Sony Network Communications also established a unit in Singapore to deal with NFT-related development, which includes outsourcing and consulting companies.
have industry experts predicted that in the coming period more brands will jump on the NFT wagon to add a Web3 twist to their promotional and advertising activities.
