Gang launches this new dating app, says it’s aimed at Gen Z users

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Aisle has announced the launch of Jalebi, a new dating app aimed at younger users. Featuring modern and vibrant graphics, the app allows users to share their diverse interests while learning more about potential matches through text and audio prompts, the company says. It also has features like selfie-verified profiles to increase trust and a mosaic-like profile design to provide more information about a member at a glance.

According to the company, the goal is to provide a safe environment for single, sophisticated, and primarily Gen Z audiences jalebi. The app’s slogan “Seriously Good Dating” keeps the essence of the original corridor slogan “Nothing casual about this dating app” and aims to be “an antidote to the shallow and often inconsequential arc of playful casual dating”.

“Aisle has never really ventured into the 18-24 age group – a generation that’s much more open and aware of what’s happening around the world. It was time to think differently for our growing audience – and create an experience that fits the dating goals of this segment. Jalebi is a new approach to relationships and dating for the younger generation. The goal is to provide a trusted space for members to connect and make their voices heard.” Aisle founder and CEO, Able Joseph, said in a prepared statement.

The dating app also offers a Jalebi Super subscription package with exclusive features, details of which are not immediately available. Jalebi Super offers 1-month package at $10.49 (around Rs.860), 3-month package at $20.49 (around Rs.1,700) and 6-month package at $30.99 (approximately Rs. 2,500).

In 2022, Noida-based InfoEdge paid Rs 91 crore for a 76 per cent stake in Aisle. InfoEdge, a public technology company, said the acquisition aimed to strengthen its offering in the matchmaking segment with apps like Aisle and Jeevansathi.

the jalebi The dating app is available for download google play and Apple’s app store.


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