Can Apple beat Meta’s smart glasses by adding cameras and AI to AirPods Pro?

After Meta made AI wearables a centerpiece of its announcements at Meta Connect 2024, the question arises of how its rivals will respond. In particular, there’s a lot of rumors flying around about what Apple has planned in response to the upgraded Ray-Ban Meta Smart Glasses and upcoming Orion smart glasses that employ augmented reality along with AI. 

One major long-running rumor is that Apple plans to incorporate the hardware and AI software for a wearable not into glasses, but into its next-generation AirPods Pro. That might include cameras and AI features to match what you see in Meta’s smart glasses. This potential competition sets the stage for a battle of wearables, with both companies seeking to redefine how users interact with the digital and physical worlds.